At THE SHOW, which takes place from October 3rd to 5th in Hamburg, no fewer than four watch brands will present world premieres – and not only at their stands, but live on stage in the newly created Watch Talk format. Junghans’ CEO Matthias Stotz will celebrate the premiere of a new product and simultaneously fete the 160th anniversary of the traditional Schramberg brand live with the guests. Alexander Gutierrez-Diaz, managing director of the fast-growing Tempus-Arte Group, will present a new item from the exclusive Lang & Heyne manufactory. Jupp Philipp describes Fortis, the company he recently acquired, as a “more than 100- year-old start-up” and will also surprise the audience with a premiere. And Christian Sieg will present the new fall highlight from Parmigiani Fleurier. The Watch Talks will be moderated by the “watch pope” Gisbert Brunner.